Category: Case Studies

CPG Brand Drives 2X Higher Ad Exposure and 40% Lower CPM with Attention Bidding

March 4, 2024

Major Telco Generates 8X Higher Conversions with Lumen aPMPs

February 8, 2024

CPG Brand Drives +21% ROI with Attention-First PMPs

February 8, 2024

Beverage Brand Saves $1.1 Million in Ad Spend with Lumen

November 28, 2023

HP Drives Attention and Results with IAS and Lumen Research

October 20, 2023

Criteo and Lumen Announce Two New High-Attention PMP Case Studies

October 10, 2023

US Grocery Brand Sees +61% Increase in Conversions with Attention-First Advertising

April 3, 2023

Kia Sees +29% Higher Ad Recall with Contextual Ads and Attention Technology

March 15, 2023

Heineken Identifies 5X Higher Attention Per Impression with Lumen Attention Measurement Platform

February 3, 2023

Pinterest Identifies +62% Higher Attention Uplift with Lumen’s Eye-Tracking Technology

September 4, 2022