Author: Blaise Lucey

9 Ways to Drive Better Performance with Attention Metrics

April 8, 2024

Lumen Announces Native Billing Integration with The Trade Desk 

March 25, 2024

Snapchat & Lumen Research Release Attention Measurement Solution

March 21, 2024

Programmatic Attention Bidding: Lower Costs, Higher Rewards 

March 4, 2024

CPG Brand Drives 2X Higher Ad Exposure and 40% Lower CPM with Attention Bidding

March 4, 2024

Lumen Research is Granted Patent in the EU for Eye-Tracking Data Collection Platform

February 28, 2024

Major Telco Generates 8X Higher Conversions with Lumen aPMPs

February 8, 2024

CPG Brand Drives +21% ROI with Attention-First PMPs

February 8, 2024

LG Ad Solutions Partners with Lumen and TVision

February 2, 2024

Dentsu and Lumen Release Gaming & Advertising Attention Report 2024

January 18, 2024