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Author:
Andrew Nappin
5 Takeaways about the Attention Economy from IAB ALM
January 27, 2023
Lumen Research and Avocet combine forces to drive a new category in attention
November 23, 2022
Dentsu unlocks the new currency of attention
3 min read
May 14, 2021
Long term, short term, wrong turn: How the ‘consumer journey’ metaphor is leading marketers up the garden path
10 min read
July 22, 2020
‘Seeing’ and ‘Seeing as’
8 min read
June 26, 2020
Using eye tracking to make the most of the great outdoors
6 min read
January 31, 2020
Co-op ‘buys attention’ with Lumen
2 min read
October 30, 2019
Attentive seconds: One currency to rule them all?
7 min read
October 18, 2019
Lumen partners with IPSOS to understand the power of creativity
2 min read
June 22, 2018