Category: Blog

Creative: The Duck/Rabbit of Advertising Attention

December 16, 2025

The Dangers of Divided Attention

October 16, 2025

Exaptation and Attention: Repurposing Ad Tech’s Existing Signals

October 6, 2025

The Ecology of Perception: Why Where You Place Your Ads Matters

September 16, 2025

Does Evolution Explain the Adoption of Attention Metrics?

August 26, 2025

The 5 key learnings from the Attention Stage in 2025 (and the one thing missing)

July 17, 2025

Lumen Research appoints Matt Bennathan as Chief Commercial Officer

April 10, 2025

Lumen announces appointment of Ben Dimond as Commercial Director

February 7, 2025

Survey: The Attention Metrics Landscape in 2024 

July 18, 2024

3 Key Findings from the Made-for-Advertising Landscape in 2024  

July 10, 2024