Cross media attention evaluation
Lumen conducts media evaluation research across a variety of media, enabling brands and media owners to understand the true value of different media opportunities.
Use the same ‘attention currency’ to compare between TV, BVOD, all forms of digital, print, OOH and POS.
00.00
To learn more about cross media measurement download 'The challenge of attention' booklet we have produced with Ebiquity.
00.00